ENGAGING WITH OUR CANADIAN ASSOCIATES
One of the ways we engage with our Canadian store Associates is through the The JOY Project, which has inspired, motivated, and built Associates’ morale. This in-store program is focused on supporting the integral
parts of our culture at TJX Canada as we strive to create an overall positive environment by recognizing store Associates for “spreading joy” through random acts of kindness, such as encouraging a co-worker
for a job well done or assisting a customer. Further, in our Canadian Distribution Centers, our DRIVE program (Delivering Results, Innovation, and Value through Engagement) seeks to identify best practices and efficiencies
through in-the-moment and planned conversations between managers and Associates. Our goal in both of these programs is to drive the importance of building strong connections between managers, Associates, and customers.